De-tan ka baap

Ghar Soaps wanted to make sure that whenever people hear the word “De-tan,” their first thought is Ghar Soaps. Whenever people hear the word “Baap,” their first thought is Ghar Soaps. Whenever people hear the word “ka,” their first thought is, “Why is this not Ghar Soaps?”

At least, that’s what we think “De-tan ka Baap” means.

We made a film for “De-tan ka Baap” featuring Pankaj Tripathi as an overprotective dad who not-so-clearly shows that when packing for a trip, the only essential is Ghar Soaps.